About-Us

The Home of America’s Best Vegan Cake Donuts

At Southern Roots Vegan Bakery, we craft irresistibly delicious vegan desserts that combine plant-based perfection with Southern charm. Founded in 2018 by Marcus and Cara Pitts, our Black- and woman-owned bakery in San Antonio has been rewriting the rules of dessert with every bite.
What began as Cara’s creative outlet for family gatherings quickly evolved into a mission inspired by Marcus’s plant-based lifestyle: to create the best vegan desserts in America. From our early days at church events and local farmers' markets to becoming a nationwide favorite, our journey is proof of the magic that happens when tradition meets innovation.

Rooted in Community

We believe in the power of giving back. Southern Roots is proud to support our local San Antonio community through partnerships with the San Antonio Food Bank and initiatives like Random Acts of Kindness, where we donated over 1,000 treats to essential workers at Baptist Hospital during the pandemic.
You can even find our delectable creations locally at the Grand Hyatt Riverwalk and Hyatt Regency Riverwalk, bringing a touch of sweetness to visitors in the heart of San Antonio.

Premium Gifting Meets Unforgettable Flavor

We’re not just here for the everyday cravings (though we love those too)—Southern Roots Vegan Bakery is your go-to for life’s special moments. Whether it’s a birthday, a corporate thank-you, or a “just because” gift, our desserts are designed to be as beautiful as they are delicious.
Our flagship Red Velvet Cake Donut is a rich, flavorful masterpiece, and our award-winning Sweet Potato Pie has earned praise from PETA and beyond. These aren’t just desserts—they’re experiences, designed to bring joy and indulgence to every moment.

Our Vision

We’re on a mission to become a household name, synonymous with premium gifting in both taste and presentation. From expanding our hotel portfolio to having our products available nationwide, our goal is to bring Southern Roots Vegan Bakery into homes, offices, and celebrations across the country.
With your support, we’re baking up a sweeter future—one donut, pie, or cookie at a time.

Why Choose Southern Roots Vegan Bakery?

  • Nationally Acclaimed: Recognized by VegNews as a nominee for "Best Vegan Bakery" and featured for our standout desserts.
  • Handcrafted Quality: Allergen-friendly and plant-based, made with love and care.
  • From Texas to Your Doorstep: Free delivery in San Antonio and nationwide shipping to all 50 states.
Join us on this journey, and let’s make life’s sweetest moments even sweeter!