About Us

Embracing a Healthier Lifestyle with Southern Roots Vegan Bakery

Southern Roots Vegan Bakery, a cherished creation of Marcus and Cara Pitts, is a testament to the seamless blend of traditional southern baking with modern vegan culinary artistry. Established in 2019, this Hub-certified, black, woman-owned venture hails from the heart of San Antonio, infusing the age-old baking traditions with a contemporary vegan twist. Each offering from Southern Roots Vegan Bakery is meticulously handcrafted, bearing the hallmark of love, quality, and unyielding commitment to plant-based ingredients.

Our journey commenced from a humble aspiration to provide healthier meal alternatives for Cara's grandmother. The venture took a flavorful turn when inspired by Marcus's plant-based lifestyle, we delved into the world of gourmet vegan donuts—a hit not just within our family, but rapidly garnering love across communities. From sharing our creations with the children's ministry at our church to marking our presence at local farmers' markets, the acceptance and adoration for our offerings spurred us on a path of relentless innovation and delectable exploration.

With accolades like being nominated for the Best Vegan Bakery in the country by VegNews and being awarded the title of Best Sweet Potato Pie by PETA for the 2021 Holiday Season, we've experienced heartwarming acknowledgment from the vegan community and beyond. Our culinary canvas is vibrant with offerings ranging from the classic Red Velvet cake donuts and Original Glaze to the zesty Lemon Drop donuts and Mary Lee’s Lemon Cake—a sweet tribute to Cara’s grandmother.

Our media footprints extend to appearances on Good Morning America, Vice, Essence, VegWorld, SA Current, and many more, resonating with our ethos of crafting indulgent yet healthy vegan desserts. The leap in late 2022 was marked by our acquisition of the premium plant-based dessert brand, Cielo Scoops. This acquisition broadened our dessert horizon, making way for scrumptious plant-based ice cream, a treat cherished in the Texas Hill Country.

Today, our ambitions soar high as we venture into the foodservice sector, with our vegan delights gracing the menus of Grand Hyatt and Hyatt Regency in San Antonio and Dallas. As we continue to grow, our core remains rooted in the tradition of southern baking, the essence of community, and a promise of delivering nothing short of delicious, quality vegan treats.

Whether you are a committed vegan or someone eager to explore a healthier palate, we invite you to revel in the delightful embrace of Southern Roots Vegan Bakery and Cielo Scoops creations. Our doors are always open, both online and offline, offering nationwide shipping, catering, and wholesale options. Engage with us; indulge in a sweet, compassionate, and eco-conscious journey that promises a celebration of flavors in every bite, and a step towards a healthier, kinder world.

Southern Roots Vegan Bakery now ships and caters nationwide and offer wholesale options.